Mercedes-Benz initiates “Charge to Change” project, inviting plug-in hybrid owners to charge for a better world.
Mercedes-Benz (Thailand) Co., Ltd. has recently held a press conference to officially launch the “Charge to Change” social movement on July 1, 2020. This project is created to encourage plug-in hybrid users across the country to adjust their daily behavior to charge and change the world for the better, aiming to reduce PM 2.5 and create a better environment and wellbeing for all Thais in the long run.
Mr. Roland Folger, President and CEO of Mercedes-Benz (Thailand) Ltd, said “Over the past few months, COVID-19 has become the biggest concern for people around the world. To prevent the spread of coronavirus, we need to keep social distancing and eventually have our lifestyle changed completely. On the other hand, PM 2.5, one of our major concerns since the beginning of the year, seemed to be something that people were talking about less and less. Yet, the problem is still there. Road transport, in fact, contributed to 50% of PM 2.5 in the air, according to the information from the Pollution Control Department. In Bangkok alone, we have over 10 million registered vehicles. That means no matter how long we will have to deal with COVID-19, PM 2.5 will continue to be one of the biggest concerns and a major environmental problem that Thais should seriously come up with the way to solve it.”
“As a carmaker with a strong presence in Thailand for decades, Mercedes-Benz Thailand is thinking a lot about what we can do to help and if there is any way for us to commute by car yet somehow keep the air clean while doing so. We realize that our lineups of EQ Power vehicles or plug-in hybrid vehicles can provide zero-pollution transportation but to make a difference, we need to have a change in people’s behavior and a cooperation from every stakeholder, particularly from car owners. This is the reason behind the launch of “Charge to Change” social movement today. Mercedes-Benz wants to encourage plug-in hybrid owners, not only owners of Mercedes-Benz plug-in hybrid vehicles but also plug-in hybrid owners of any brand, to charge more and help change the world for the better. The power to change and reduce PM 2.5 in this country is actually in your hands and you can simply be a part of this initiative by simply charging your car. Mercedes-Benz will also initiate a movement that attract stakeholders to join hands and make Bangkok the clean mobility hub of Southeast Asia in the future,” added Mr. Folger.