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Mercedes-Benz (Thailand) Ltd., an automotive company operated under the umbrella of Daimler AG, the world’s largest manufacturer of Mercedes-Benz vehicles, was founded on January 14, 1998. Mercedes-Benz Thailand handles the importation, assembly, and distribution of passenger cars and commercial vehicles as well as provides full maintenance and after-sales services to its clientele.
The Mercedes-Benz C-Class, E-Class and S-Class vehicles are assembled in one of the most modern factories in Bangkok. The Mercedes-Benz network organization includes 36 authorized dealers, which are supported by Mercedes-Benz Leasing (Thailand) Co., Ltd with an attractive wide range of financial services.
Today, Mercedes-Benz is leading in technological innovation and has always been a traditional strength and we continue to build on it. With its strong brands and its comprehensive portfolio of automobiles from compact cars to heavy-duty engine trucks which are completed by tailor-made services along the automotive value chain, Mercedes-Benz is active nearly nationwide. Furthermore, we’ve also committed ourselves to improving customer satisfaction. With compelling products, first-class service, strong brands and trend-setting innovation we intend to reaffirm the Mercedes-Benz vehicles’ position as the market leader, where we belong. |
To take all endeavours to be the most successful supplier in
combination with highly efficient customer oriented support.
The basis for fulfillment of this are: |
 | Optimized and efficient processes | | Permanent employee training activities | | Excellent customer service | | World-Class quality standards |
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Mercedes-Benz (Thailand) Ltd.
Rajanakarn Building, 19F, 183 South Sathorn Road,
Yannawa, Sathorn, Bangkok 10120
Tel. +66(0)2676-6222
Fax. +66(0)2676-6234 |
Mercedes-Benz is one of the world’s prominent and oldest car-makers in the automotive industry. For more than a century, the brand has been acquainted by Thais since it was first introduced to the country during the reign of King Rama the Fifth, on December 19, 1904, as the first royal car in the history of Thailand. From then on, more Mercedes-Benz cars were imported and became very popular among royal family members, aristocrats and wealthy merchants. With classic designs and elegant looks, Mercedes-Benz cars mesmerized numbers of car-lovers. Because of its elegance and prestige, the Mercedes-Benz cars reflect owners’ status and caliber as trustworthy leaders.
Not long after the brand’s debut, the cars had gained enormous popularity in Thailand resulting in the first-ever Mercedes-Benz’s official representative in the country. In 1957, Thonburi Panich Ltd. was honored to be a sole distributor of Mercedes-Benz passenger cars and commercial vehicles. In the early years, most of the imported models were trucks that were mainly used for military and mass-transit activities. It wasn’t until later that sedans and other smaller models were widely purchased. Soon, the three-pointed star had become so famous with positive impressions on quality and its unique design.
Realizing the importance of the Southeast Asian market coupled with growth of the national market, needs for diverse products, and comprehensive services that strictly follow the mother company’s standard in Stuttgart, Germany, Mercedes-Benz (Thailand) Ltd. was founded nine years ago to compliment a dramatic boom of automotive industry in Asia.
Today, the company employs more than 270 personnel who all believe in the same goal of securing the top-spot in the realm of luxurious cars’ providers by keeping up with our legacy and creating high-quality cars with great safety features, singular design, and incredible services that are guaranteed by countless awards and prizes. |
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