Mercedes-Benz headlines a Press Test Trip with The new E-Class,

the 10th Generation of the Most Intelligent Premium Sedan

21 July 2016

Mercedes-Benz (Thailand) Limited organized an exceptional test drive highlighting the 10th generation E-Class on the route of Bangkok - Khao Yai, Bangkok - Sattahip and Bangkok - Hua Hin including the one-day trips in Bangkok. These exclusive hands-on sessions were prime opportunity for press members and valued customers to have a thorough tryout on the most advanced business sedan, encompassing emotive design, class-leading performance, an exemplary fuel consumption rate, low CO2 emission level, as well as a number of world-first innovations ensuring safety and a comfortable driving experience - including the high-resolution, digitally-operated MULTIBEAM LED headlamps and the world’s first electronically implemented Active Light function.

Mr. Michael Grewe, President and CEO of Mercedes-Benz (Thailand) Limited, said: “Every activity organized by Mercedes-Benz Thailand this year will be under ‘THE BEST’ strategy reflecting our commitment to ‘NEVER STOP CHASING THE BEST’ for all customers today and tomorrow. We recently impressed our Thai customers with a new member of the Contemporary Luxury category. The 10th generation of the E-Class, highlighted at the 37th Bangkok International Motor Show, is the paragon of all premium sedans. Since the inception of our mid-size premium vehicles, the E-Class is the core of the Mercedes-Benz brand and has repeatedly redefined the standards for business saloons with cutting-edge designs and trendsetting innovations.”

“The new E-Class, grounded on a Sensual Purity design and development philosophy, strikes every owner with a sophisticated design and proprietary innovations. In addition to energy-efficient technologies, the new E-Class is a sedan crafted to intensify and perfect the driver’s motoring pleasure. Our press test drive from Bangkok to Khao Yai, demonstrated all aforementioned features and quality of the new E-Class. 15 units of the E 220 d AMG Dynamic were prepared to fulfill every possible request of all participants for this event,” added Mr. Frank Steinacher, Vice-President of Sales and Marketing, Mercedes-Benz (Thailand) Limited.

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