Mercedes-Benz Thailand makes new sales breakthrough,

extends lead in premium car segment with 10,144 units

Bangkok – Mercedes-Benz Thailand today announced a new breakthrough with the company’s year sales for 2013 recorded at 10,144 units, surpassing an all-time high since the company’s establishment in Thailand. With this new achievement that reaffirmed its leadership in premium car segment, the company will shift its marketing to the top gear with a diversified lineup of new models on slate to be launched this year, focusing especially on young customers and the capability to fulfill lifestyle demands of all target groups. In addition, the company will make progress in digital marketing, further strengthen its nationwide network of after-sales service and carry on with CRM activities to tighten its relationship with the customers and offer privileges to them.

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